The winter season has a beauty all its own. We encourage you to drive the Great River Road and enjoy the sparkling scenery that only a season of white delivers. The sunshine shimmering off the snow is spectacular. Eagles, hawks, and several other birds can be seen on the river ice and in the fields along the road. They are easy to spot against the white background.
Stop by Stockholm for a warm beverage or a tasty treat. We have new items in the stores, and a certain pizza farm is now open again on Tuesdays. Stay over at one of our lodgings and enjoy warm hospitality. We offer a relaxing getaway a short drive from home yet worlds away from your daily routine.
Take advantage of this once-a-year opportunity when the prettiest drive in America is all dressed in white.
We’d love to see you again,
Stockholm Merchants
WISCONSIN
